Like so many companies around the globe, at MomentumABM we have men working here. Tall men. Less tall men. Thin men. Less thin men. Our men range across the entire spectrum of what it means to be a man. I speak confidently when I say that without our men, there would be roughly 50% fewer people here at the agency.

And it’s not just the men working here that care about men. A lot of the women at the agency know men outside of work. Some of them have, or have had in the past at least, boyfriends, husbands, brothers, platonic manfriends, sons and even fathers.

It’s fair to say that everyone here at MomentumABM cares about men, to a lesser or greater degree.

The month of November, then, is of particular note for one particular reason: a focus on men’s health. For the past 15 years, the entire month has been co-opted by the leading charity that addresses some of the biggest health issues faced by men.

Yes indeed, Movember is upon us gentlemen, other men and ladies.


Team Mo-mentumABM

For the uninitiated, the ask is simple. Raise money and/or awareness around the primary killers of young men and associated issues: prostate cancer, testicular cancer, and mental health and suicide prevention.

Mental health in particular is an issue that is fatally underdiscussed. In the US, 75 per cent of suicide victims are men, with one man killing themselves every 20 minutes. Substance abuse too is more of a male problem in today’s society, with three male problem drug users to every female. Substance abuse is often referred to as “slow-motion suicide”, for reasons that are sadly all too obvious.

The silence on these issues in the past has been deafening. Movember is a chance for us to demonstrate that the old ‘stiff upper lip’ approach no longer applies.

While there are many ways to get involved, our team has opted for the classic: moustache growing (and one beard shaving, or anti-moustache growing, if you like). And because our agency is called MomentumABM, we called our team Mo-mentumABM. We’re witty like that.

Throughout the month of Movember, you can keep up with our progress on our Mo Space here: Handily, that’s also the place you can go to donate to the cause. We’ve got a large target to hit, and we’d love it if you would help us get there. Thank you.